In 2002, Rachael Ross Steidl, founder of ParentClick, Inc. started the SBParent.com website for families in Santa Barbara, California. As a new mother, she was motivated to create a website to support families when she saw parents struggling to find resources for their children. In 2004, after seeing the impact this site had in her community and hearing comments from parents in other cities wanting this same resource, Rachael launched ParentClick.com. This allowed her to expand from one community to being in multiple communities nationwide as a one-stop, web based research portal for families. ParentClick.com was built from hard work, thorough research, a passion to support parents and a love of seeing families taking advantage of incredible programs in their community.
In 2011, the ParentClick.com network expanded again with a newly designed site to create better search options, a member community and a social networking presence. This online community and parenting resource has grown from a handful of parents to more than 40,000 parent members with more joining daily.ParentClick.com is an online publisher that provides a pulse on the local scene and a city guide for families in communities nationwide. ParentClick.com reaches parents of all socio-economic levels and offers a broad range of information that is useful to parents, grandparents, teachers and others working with children, 0-18 years.We are parents and we understand how important it is to be able to find resources when you need them (playgroups, safe playgrounds, family-friendly restaurants, camps). The site content has been developed by a team of parents who care about their community. While we attempt to scour our community for information, we know there is always more. Share tips on your favorite hot spots to play with your children, the child-friendly businesses you frequent and other resources you cannot live without.
Alicia has been married to her college sweetheart and soul mate since 1991. She has two boys, who try her patience regularly and inspire her constantly. She is a native of Kansas and has been living in Ventura County since 1996. Alicia is a graduate of Kansas State University with a bachelor’s degree in journalism and mass communications. She worked in the newspaper industry for 17 years as an editor and currently does freelance work.
Rachael is a native of Santa Barbara, California and a mother of three girls, ages 12 and 15 (twins). Prior to becoming a mother, her work experience included many years in marketing and management. She received her M.A. in Clinical Psychology from Pepperdine University. Rachael is actively involved in the community serving on several local boards and volunteering in her daughter’s schools. She is passionate about the community and enjoys the challenge of running a business while balancing the day to day obstacles of motherhood.
Kim lives in Reno, Nevada with her husband and three children, ages 15, 13 and 9. She grew up in Reno and attended the University of Nevada, Reno where she earned her Bachelor’s of Social Work. Leaving Reno to explore Santa Barbara and then Las Vegas, Kim, her husband and children returned to Reno 3 years ago.